Value Proposition Design: How to Create Products and Services Customers Want
Authors: Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish PapadakosISBN: 9781118968055
Business, Entrepreneurship, Uni Survival
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist. Value Proposition Design helps you tackle the core challenge of every business [...]
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist. Value Proposition Design helps you tackle the core challenge of every business [...]