C21: Communicating in the 21st Century, 4th Edition

ISBN: 9780730315476

This book is being used at: ,

Communicating in the 21st Century (C21), 4th Edition has been updated to reflect the most up-to-date practices and examples in communication theory. This text is written in a user-friendly style that includes many helpful illustrations and examples. The structure of this textbook has been developed around learning units and specific objectives, ranging from written communications to oral communications to those over social media. Containing a variety of review questions, applied exercises, case studies and self-assessment tasks, this textbook is an excellent tool for anyone wanting to improve their communication skills. Companies these days are looking for well-rounded employees that have a mix of hard and soft skills, making the study and development of communication skills vital to giving students an edge in today’s workplace. C21 is a reference material that focuses extensively on activities that encourage practical skill improvement, making it great not just for professional but also for personal development.


  • Discusses how modern technology affects the job market, including information on how employers use Facebook when vetting potential employees.
  • What would you do?‘ scenarios that let you apply what you’ve learnt in a decision making context.
Baden Eunson is an adjunct lecturer in the School of Languages, Literatures, Cultures and Linguistics at Monash University, and also works as a communications consultant and professional writer.
1. Communication today
2. Document design and graphic communication
3. Doing and using research
4. Letter writing
5. Reports and proposals
6. Online writing
7. Academic writing: the essay
8. Nonverbal communication
9. Interpersonal skills 1: emotional intelligence, self-talk and assertiveness and the cooperative principle
10. Interpersonal skills 2: listening, questioning and feedback, the Johari window and impression management
11. Oral communication
12. Argument: logic, persuasion and influence
13. Negotiation skills
14. Conflict management
15. Intercultural communication
16. Organisational communication
17. Public communication
18. Team communication E-CHAPTER
19. Communicating in meetings E-CHAPTER
20. Employment communication E-CHAPTER
21. Social media E-CHAPTER
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E-Text: 9780730324911
Textbook: 9780730315476