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Introduction to Information Systems, 8th Australia & New Zealand Edition
R. Kelly Rainer, Brad Prince
ISBN: 9781119665984
Introduction to Information Systems, 8th Australia and New Zealand Edition teaches undergraduate business majors how to use information technology to master their current or future jobs. Students develop a working understanding of information systems and information technology and learn how to apply concepts to successfully facilitate business processes. This program demonstrates that IT is the backbone of any business, whether a student is majoring in accounting, finance, marketing, human resources, production/operations management, or MIS.
Features
IT’s About Business: Several “IT’s About Business” cases are included in each section of the course and feature vivid examples from large corporations, small businesses, government, and not-for-profit organizations to show the connection between IT and business.
- Technology Guides: These guides offer additional material on technology topics not included in the main curriculum, as well as current hot topics in IT. New and updated information on Cloud Computing and Artificial Intelligence are covered in the Tech Guides. There is also more detailed information on computer hierarchy, the CPU, Systems Software and Applications Software.
- Concise and Engaging: The narrative throughout each course section provides the important facts that students need to know for concept comprehension without overwhelming them with details.
R. Kelly Rainer
Brad Prince
Chapter 1. Introduction to Information Systems
Chapter 2. Organizational Strategy, Competitive Advantage, and Information Systems
Chapter 3. Ethics and Privacy
Chapter 4. Information Security
Chapter 5. Data and Knowledge Management
Chapter 6. Telecommunications and Networking
Chapter 7. E-Business and E-Commerce
Chapter 8. Wireless, Mobile Computing, and Mobile Commerce
Chapter 9. Social Computing
Chapter 10. Information Systems within the Organization
Chapter 11. Customer Relationship Management and Supply Chain Management
Chapter 12. Business Analytics
Chapter 13. Acquiring Information Systems and Applications
E-Text: 9781119594635